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MKTG 8007 International Marketing Management (Spring: 3 )


Course Description

Provides students with a basic understanding of the various components of marketing in a global environment and their interrelationships. Uses case discussions, lectures, and group projects to enable students to make rational and logical marketing decisions in the international marketplace.


Instructor(s): Audrey Azoulay-Sadka

Prerequisites: MKTG7700 or MKTG7720

Cross listed with:

Comments:


Last Updated: 17-Feb-14