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Marketing Courses (MKTG) Carroll School of Management


Subject Area Course # Course Title Semester Credit Hours
MKTG 1021 Marketing Principles Fall/Spring 3
MKTG 1031 Marketing Principles—Honors Fall 3
MKTG 2152 Consumer Behavior Fall 3
MKTG 2153 Marketing Research Fall/Spring 3
MKTG 3114 Special Topics: Strategic Pricing Management Fall 3
MKTG 3148 Services Marketing Spring 3
MKTG 3153 Retailing Spring 3
MKTG 3154 Integrated Marketing Communications Fall/Spring 3
MKTG 3156 Special Topics:Launching Digital Marketing Spring/Fall 3
MKTG 3157 Professional Selling and Sales Management Fall 3
MKTG 3158 Product Planning and Strategy Fall 3
MKTG 3161 Customer Relationship Management Spring 3
MKTG 3165 Strategic Brand Management Spring 3
MKTG 3168 International Marketing Spring 3
MKTG 3170 Entrepreneurial Marketing in a Digital World Fall 3
MKTG 3172 Marketing Ethics and Creative Thinking Spring 3
MKTG 3174 Special Topics: Social Change Marketing Spring 3
MKTG 3175 Special Topics: Marketing Practicum Fall/Spring 2
MKTG 3176 Special Topics:Marketing Planning Fall/Spring 3
MKTG 3177 Special Topics: Craft Publishable Behavioral Sciences Fall 3
MKTG 3205 TechTrek West -Undergrad Spring 3
MKTG 3253 Digital Commerce Fall 3
MKTG 3258 Advanced Market Analysis Spring 3
MKTG 4256 Applied Marketing Management Fall/Spring 3
MKTG 4901 Readings&Research Fall/Spring 3
MKTG 4911 Independent Study Fall/Spring 3
MKTG 4921 Advanced Independent Research Fall/Spring 3
MKTG 6157 Professional Selling and Sales Management Fall 3
MKTG 6177 Craft Publishable Behavioral Science Fall/Spring 3
MKTG 6610 Special Topics: Sports Marketing Fall 3
MKTG 6620 Marketing Information Analytics Spring 3
MKTG 6621 Social Media and Digital Business Fall/Spring 3
MKTG 6630 Special Topics: Tourism and Hospitality Management Spring 3
MKTG 6635 New Media Industries Spring 3
MKTG 6640 Analytics and Business Intelligence Spring/Fall 3
MKTG 7700 Marketing Operations Management Fall/Spring 3
MKTG 7720 Marketing Fall 2
MKTG 8001 Marketing Research Fall/Spring 2
MKTG 8003 Product Planning and Strategy Spring 3
MKTG 8004 Consumer Behavior Fall 3
MKTG 8005 Marketing Strategy Fall 3
MKTG 8007 International Marketing Management Spring 3
MKTG 8008 Integrated Marketing Communications Fall 3
MKTG 8010 Business to Business Marketing Summer 3
MKTG 8011 Customer Relationship Management Fall 3
MKTG 8013 Services Marketing Spring 3
MKTG 8014 Pricing Policy and Strategy Fall/Spring 3
MKTG 8015 Strategic Brand Management Fall/Spring 2
MKTG 8017 Special Topics:Digital Marketing Fall 3
MKTG 8018 Organizational Structure for Data Driven Insights Fall/Spring 3
MKTG 8053 Digital Commerce Spring 3
MKTG 8258 Advanced Market Analysis Fall/Spring 3
MKTG 8497 Independent Study Fall/Spring 3
MKTG 8499 Directed Readings Fall/Spring/Summer 3
MKTG 8620 Marketing Info Analytics Spring 3

Last Updated: 05-FEB-13