COMM 4459 The Rhetorical Strategies of the Disney Corporation (Spring: 3 )
This course examines the rhetorical strategies used in public messages of the various components of the multi-faceted Disney Corporation. The course is designed to apply theories of persuasion and human communication to the messages in Disney films, television programming, advertising and theme parks.
Instructor(s): Rita Rosenthal
Last Updated: 10-Jan-17